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OREM, UT—Local competition to garner a bigger slice of the university pizza market has prompted local businessman and returned missionary Alma Leadbetter to raise the bar. This past month he opened Moroni’s Pie, under the slogan, “Choose The Right Pizza.”
Although his menu doesn’t differ significantly from Godfather’s or Little Ceasars, Leadbetter notes that both those chains pay homage to inappropriate ideals. “The Godfather is an image of violent crime, and of course Ceasar was ruler of pagan Rome and had himself declared a god,” says Leadbetter. “No good, self-respecting BYU student trying to uphold the honor code should even consider ordering from them.” Likewise Dominoes, with its namesake’s roots in the gambling and gaming industry, is not exempt from Leadbetter’s criticism. “You might as well be ordering from Sodom and Gomorrah Pizza,” he says.
While the pizza might be similar to the competition, the delivery is simply in a league of it’s own. “We serve everything on gold plates,” says Myndi Carmichael, who works the register at Moroni’s Pie. “And takeout and delivery orders come in stone boxes. They are so cool!” Children’s meals come with a toy salamander.
Peep Stone’s own Senior Fast Food Correspondent, Steve Cashman, notes that while he found the pizza itself to be reasonably good, “I struggled with the fact that the first few times I tried to take the box from the delivery boy’s hands, he slapped my wrist and told me to try again later when my desires were more aligned to sharing the pizza, rather than keeping it for myself.” Cashman indicated that the promise of a five-dollar tip seemed to convince the young man to deliver up the pizza once and for all. “I also think I should be able to get a pizza sometime other than at midnight,” he complains.
“No, we don’t operate like any other pizza joint,” admits Leadbetter. “That’s what sets us apart. We were called to be the Lord’s pizza pie, and we intend to deliver. Just give us a ring, and we’ll tell you what you can order. You don’t even have to think about it, because the thinking’s already been done.”
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